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Web Video Uncovered

Web Video Offers New Variations On Old Themes

Web video is the latest innovation in man’s long-standing quest for effective message conveyance. Since time immemorial, people have had the legitimate need and fervent desire to share all manner of inspirations, ideas, and concepts. The quest for the most perfect medium by which to accomplish this has been ongoing for millennia from generation to generation.

The eternal search for effective means of conveying even the simplest ideas is aptly recorded in historical annals. Its evidence is etched upon ancient stone walls in hieroglyphics, sacred papyrus scrolls publicly-read by clergy on Sabbath days, and in the shouts of medieval town criers.

Even in the entertainment realm, open-air and amphitheater live performances have left their historical marks. Political opponents once conducted public debates upon makeshift wooden platforms in attempts to win votes.

Likewise, entire social revolutions were once started by eloquent public oratories in town squares. The saga continued into more modern times with radio and mass-produced written publications such as newspapers and magazines.

In today’s Information Age, vast quantities of data are literally at our fingertips. This phenomenon has spawned a collective craving for increasing amounts of high-quality data delivered faster than ever before. Web video and education was devised in response to this demand and a widespread recognition that the impact of any message is no better than the quality of its conveyance media.

What is Web Video?

Just a few years ago, web video was very costly, high-risk, and time-consuming. Ph.D. level expertise was mandatory to deliver messages via websites. Exorbitant bandwidth internet fees for simultaneous viewing by 50 people were par for the course.

By contrast, contemporary web video enables over 100 million video views and over 65,000 new video uploads each day. Anyone with high-speed internet access can easily view hours of live entertainment or other streaming video content in real-time. A simple search engine query of a few keywords is all that is required to locate video presentations on any subject matter desired.

Indeed, web video is rapidly replacing conventional media such as broadcast television, DVDs, and theater movies. The inexpensive easy access of today’s online video allows individuals, groups, and companies to convey pertinent ideas and concepts more effectively than ever. Today’s technological advancements allow this to be done instantaneously by merely clicking a single button.

Advertisement is a major use for web video. It is much more efficient and cost-effective than DVDs or CD-ROMs that take days to reach business prospects. Moreover, web video has transformed consumers’ role from passive to active with interactive platforms that permit valuable viewer input.

A popular truism posits that,”A picture is worth a thousand words.” For marketers, moving pictures are worth millions of words and dollars. Consumer interest can be quickly stimulated by graphic demonstrations of a product’s ease of use.

This author had a recent first-hand experience with the extreme effectiveness of web video. I was hopelessly stymied after struggling over written instructions contained in a printer ink cartridge refill kit for nearly two hours. It was my very first attempt at self-refill.

After locating an online video featured by a major “how-to” website, I accomplished the task in short order. Apparently, the manufacturer’s written instructions were purposely general and vague to accommodate a large number of applicable printer models. The web video I found featured the entire refill of a cartridge for my exact printer model.

Thus, the mystery was solved with my comprehension of the core concepts imparted in the instructional video. Shortly after, I refilled my mother and several friends’ ink cartridges with similar kits from several different manufacturers. I was able to do this competently and very rapidly without any further reference to written instructions whatsoever, all thanks to web video!

Web Video and Education

Web Video Education Valuable for Filling Instructional Voids

Web video education is the latest addition to Academia’s ever-evolving array of instructional ammunition. Its instant data delivery and impressive graphics capabilities have irrevocably altered the learning landscape. Given today’s general high-tech ambience, this comes as no surprise.

According to a major 2010 consumer survey, 178 million American internet users had viewed at least one web video during the prior month. This colossal sum constituted a whopping 83.5 percent of all US web surfers. The average video length of 4.4 minutes was relatively short. It was, however, double that of previous years.
The current high-tech educational craze began a decade ago. In April 2001, then-president of prestigious Massachusetts Institute for Technology Charles M. Vest announced the free availability of his institution’s course materials online.

Five years later, UC-Berkeley unveiled plans to install entire academic courses on iTunesU. That online educational platform has since evolved into one of the world’s largest prerecorded classroom lecture repositories. The following year, UC-Berkley on YouTube was launched. Since its inception, more than 120 million video downloads have been conducted via the site’s video-sharing component.

Soon after, both Stanford and Yale Universities followed suit. Three years ago, Harvard also hopped aboard the web video education bandwagon.

Web video education allows one to learn foreign languages or receive in-depth metaphysical instruction with a single keystroke at any desired time or location. Likewise, instructors may deliver lectures without lengthy physical travel.

Web video education has greatly leveled the instructional playing field for would-be students worldwide. Viewers may replay confusing course content, skip to specific lecture spots, and pause or analyze any vague areas at their leisure. Following are a few common applications for web video education:

Video Content Companion

Interactive web video is valuable for presenting interrelated educational content or re-presenting the same content in ways that are impossible via linear programs. An example would be a poetic license website.

Virtual Classes, Tutorials, Workshops, or Lessons

These interactive web video platforms are designed for formal educational delivery commonly featured in professional development seminars and conventional classrooms.

Digital library

Digital libraries are digital media databases wherein pupils may easily locate specific subject matter via topic and subtopic menus or keyword searches.

Animated Narratives

These graphical formats convey information in progressive or user-defined individualized tracks. This highly adaptable web video education format may be employed for telling stories or detailed visual explanations of various phenomena.


Almost any degree or program available at traditional schools may now be earned entirely online. Web video education has enabled the administration of exams and delivery of videotaped lectures entirely online.


Lengthy academic research projects and full-length novels or nonfiction material are all available via online digital storage media. Periodic updates, additions, and changes to substantive content are accomplished much more easily and quickly than with traditional paper-paged tomes.

Interactive training manuals and tutorials

Government organizations and large corporations use web video education for personnel training and skills assessment. Self-paced study and individualized reviews can now be conducted with unparalleled efficiency. Knowledge retention is much more efficient via virtual video instruction.


Web video education formats like typing tutors and grammar or arithmetic-based gaming themes make grasping fundamentals much more fun.

Technology’s cutting edge is a double-edged blade

Many have posed the question of whether new educational technologies are really disguised learning detractors. Are we overdoing the blinking lights in lieu of books and basic instruction? How can we utilize high-tech learning innovation without falling into pitfalls, yet still reap maximum rewards?

Teachers must become ever smarter and stronger to utilize web video education and similar cutting edge technology without tripping on the sharp ends. Educators cannot afford to become stranded on today’s Information Superhighway. Nonetheless, education’s long-held noble ideals and high purposes must always remain the primary focus and top priority for all its practitioners.

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