Funnels are visual representations of the path visitors took through a process on your website. Instead of looking at text, you can see images of exactly what happened on a visitor's path to...
Category: Content Metrics
Google Analytics is a sweet platform and I often forget that there are a lot of other tracking programs out there. Recently, I was given the chance to check out what HubSpot has to offer, and I was...
Sometimes it is necessary to track specific actions on a website in order to learn things. Goals in Google Analytics are the perfect tool for doing that. Using goals, webmasters can track things like...
Sometimes you just want to see one piece of information about your website and not the onslaught of data provided by Google Analytics. You could filter your data (which is nice), but that has its own...
Regular expressions (RegEx) have some useful applications in Google Analytics. You can use them to create more accurate and versatile tracking scenarios than are available by default on the platform....
The default setup of Google Analytics provides lots of insightful data; however, business owners need to know more about their websites. In particular, they want to see data directly related to their...